GM - Oldsmobile
GM Oldsmobile Catalog with DVD
I worked with an SVP Account Director and an SVP Planner leading the following successful GM Oldsmobile brand efforts.
General Motor’s 1st DVD catalog: Oldsmobile DVD catalog and National Auto Show DVD (w/mini catalog)
- 9-month, $1 million+ project -
National Auto Show - Mini Catalog & DVD Experience
I led the 5 Year/60,000 Mile Protection Plan brochure project
For use as an effective incentive tool to secure new Oldsmobile purchasers.
GM Edge Article with Oldsmobile Special DVD
I led the 16-page informative GM magazine insert (with Oldsmobile article and special DVD) project
For use as a regional dealer sales tool.
GM Oldsmobile - Print
I led a variety of GM Oldsmobile print efforts - such as the GM Oldsmobile Bravada print ad featured below.